---
description: ¿Qué piensan los usuarios de Scal-e? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Scal-e gracias a Capterra Panamá.
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title: Scal-e - Opiniones, precios y características - Capterra Panamá 2026
---

Breadcrumb: [Inicio](/) > [Software de compromiso del cliente](/directory/30906/customer-engagement/software) > [Scal-e](/software/196666/scal-e)

# Scal-e

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> Helps businesses explore data surrounding their customers to gain insights and improve.
> 
> Veredicto: 15 usuarios lo han valorado con **4.9/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Vista rápida

### ¿Quién usa Scal-e?

Empresas B2B y B2C en todos los sectores &#10;- Comercios minoristas&#10;- Comercio electrónico&#10;- Bienes de consumo&#10;- Servicios financieros&#10;- Productos farmacéuticos&#10;- Viajes y hostelería&#10;- Telecomunicaciones&#10;- Otros

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.9/5** | 15 Opiniones |
| Facilidad de uso | 4.8/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.9/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.9/5 | Basado en las opiniones generales |
| Funciones | 5.0/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 100% | (10/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Scal-e
- **Ubicación**: Paris, Francia
- **Constitución**: 2007

## Contexto comercial

- **Modelo de precios**:  (Prueba gratis)
- **Público objetivo**: 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop), Android (móvil), iPhone (móvil), iPad (móvil)
- **Idiomas admitidos**: chino, español, francés, inglés, portugués
- **Países disponibles**: Argelia, Australia, Bélgica, Canadá, China, Estados Unidos, Francia, Irlanda, Luxemburgo, Marruecos, México, Mónaco, Reino Unido, Rusia, Suiza, Túnez

## Funciones

- A/B Testing
- Análisis visual
- Automatización de marketing
- Base de datos de clientes
- CRM
- Captura y transferencia de datos
- Chat en vivo
- Comunicación multicanal
- Conectores de datos
- Controles o permisos de acceso
- Correspondencia y fusión
- Creación de informes/análisis
- ETL - Extract Transfer Load
- Encuestas y comentarios
- Envío masivo de mensajes de texto
- Extracción de datos
- Gestión de comentarios
- Gestión de datos
- Gestión de encuestas y sondeos
- Gestión de la información
- Gestión de membresías
- Gestión de metadatos
- Gestión de promociones
- Gestión de recompensas
- Gestión de varias cuentas
- Historial de cliente
- Limpieza de datos
- Marketing por correo electrónico
- Marketing social
- Mensajería bidireccional
- Mensajería planificada
- Perfiles de clientes
- Personalización
- Personalización de mensajes
- Planificación de campañas
- Programa de fidelización
- Programación de publicaciones
- Promoción social
- Páginas de aterrizaje y formularios web
- Recopilación de datos multicanal
- Respuestas automáticas
- SMS Notifications
- Segmentación de clientes
- Seguimiento de actividades de clientes
- Seguimiento de conversión
- Seguimiento de la participación
- Sincronización de datos
- Tarjetas de fidelidad
- Validación de direcciones
- Varias fuentes de datos

… y 39 características más

## Integraciones (en total: 10)

- Capency
- Fastmag
- Google Analytics 360
- Klara
- MongoDB
- Odoo
- Tableau
- Twitter/X
- Yahoo Mail
- YouTube

## Opciones de asistencia

- E-mail/Help Desk
- Base de conocimientos
- Asistencia telefónica
- Chat

## Categoría

- [Software de compromiso del cliente](https://www.capterra.com.pa/directory/30906/customer-engagement/software)

## Categorías relacionadas

- [Software de compromiso del cliente](https://www.capterra.com.pa/directory/30906/customer-engagement/software)
- [Software de gestión de experiencia del cliente](https://www.capterra.com.pa/directory/30671/customer-experience/software)
- [Software de plataformas de datos de clientes](https://www.capterra.com.pa/directory/31334/customer-data-platform/software)
- [Software de fidelización de clientes](https://www.capterra.com.pa/directory/10031/customer-loyalty/software)
- [Herramientas de automatización de marketing](https://www.capterra.com.pa/directory/6/marketing-automation/software)

## Alternativas

1. [Salesforce Marketing Cloud](https://www.capterra.com.pa/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews)
2. [Thryv](https://www.capterra.com.pa/software/156926/thryv) — 4.2/5 (505 reviews)
3. [Maropost](https://www.capterra.com.pa/software/147905/maropost-marketing-cloud) — 3.9/5 (15 reviews)
4. [Marketing 360](https://www.capterra.com.pa/software/148516/marketing-360) — 4.5/5 (1133 reviews)
5. [Bitrix24](https://www.capterra.com.pa/software/113540/bitrix24) — 4.2/5 (986 reviews)

## Opiniones

### "Very useful tool to reach my sales goals" — 5.0/5

> **Pierre** | *16 de febrero de 2021* | Aprendizaje en línea | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: I would see two main pros here.&#10;&#10;1) First, the tool is easy to use. The UX is intuitive so I don't have too look too much for the functionality I need. It makes me save time. I have full control over the messages I deliver and I can track that easily. My prospects' engagement has soared. &#10;&#10;2) The Scal-e team delivers a great customer service. Working in a highly customer-centric focus myself, I appreciate that they are like-minded, and they have been helping me a lot on how to maximize my investment with them.
> 
> **Puntos en contra**: I think it works all good for me. Maybe I will need their support when I want an even more elaborate usage.
> 
> I would say fantastic\!

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### "Local and global marketing enhanced" — 5.0/5

> **Usuario verificado** | *15 de febrero de 2021* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: We use Scal-e for unify our marketing and communication across all our entities. This platform is a right step to take for Distributed Marketing : Very good interface and well optimized to be used globally and locally.  The IT teams customized all the profiles I need for all types of users, according to my needs. Practical and convenient. Quickly integrated and adopted by all my affiliates.
> 
> **Puntos en contra**: As it's a all integrated hub , we replaces all our marketing tool by Scal-e platform. It took some time for the teams to get used to it . Good point, the online support and courses helped a lot.
> 
> It's hard to navigate the galaxy of marketing software packages. After several disappointments, I did my research to finally find the "Real CDP" label. Among them, a French solution that I chose for practicality.

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### "Scal-e MarTech Suite truly helped us to scale our digital marketing activities" — 5.0/5

> **Loic** | *16 de febrero de 2021* | Software informático | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: The software is easy of use and it was also pretty fast to perform all the initial setup. &#10;We very much like their "solution by industry" which helped us to start a live pilot in a matter of days.
> 
> **Puntos en contra**: So far so good\! we still have lots of additional features to discover - to decide on using them or not.
> 
> Step by step we are scaling up its use for additional marketing activities.

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### "Say yes to Scal-e\!" — 5.0/5

> **Doreen** | *16 de febrero de 2021* | Sector textil | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Scal-e is able to customize everything depending on your needs and adapts perfectly to your business environment\! The initial set-up stage was as professional as today's daily support.  &#10;Handling your database, sending out communication campaigns, managing a loyalty program ... everything is easy and highly efficient with Scal-e. &#10;Moreover, the team is always ready to help, it is very pleasant to work with them and to build up a relationship.
> 
> **Puntos en contra**: Scal-e always offers new features and constantly strikes at becoming even more user friendly, the little feedback I have given in the past had been taken into account, there is nothing I can complain about today.
> 
> My overall experience with Scal-e is utterly satisfying, I highly recommend this platform to anyone who wishes to take customer marketing to the next level \!

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### "Excellent end-to-end platform" — 5.0/5

> **Guillaume** | *18 de febrero de 2021* | Servicios financieros | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: We use Scal-e on a daily basis and the solution has everything we need (marketing stack, privacy module, DQM, loyalty program, distributed marketing, etc.) is there. The goal is achieved for us, at a pretty good price, even with a large volume of data and users having to log in.
> 
> **Puntos en contra**: Everything is integrated and the coverage is vast, it means that you can replace pretty much every marketing tools with Scal-e but you also need teams which know their responsibilities and willing to get used to it. Good points, user friendly and the online support and courses helped a lot.

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## Enlaces

- [Ver en Capterra](https://www.capterra.com.pa/software/196666/scal-e)

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