---
description: ¿Qué piensan los usuarios de AdScale? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de AdScale gracias a Capterra Panamá.
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title: AdScale - Opiniones, precios y características - Capterra Panamá 2026
---

Breadcrumb: [Inicio](/) > [Herramientas PPC (Pay Per Click)](/directory/30967/ppc/software) > [AdScale](/software/173312/adscale)

# AdScale

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> ¡Esta tecnología de aprendizaje automático puede impulsar automáticamente el rendimiento de cualquier cuenta de AdWords\!&#10;Automatización y optimización en horario ininterrumpido.
> 
> Veredicto: 40 usuarios lo han valorado con **4.5/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Vista rápida

### ¿Quién usa AdScale?

Agencias de publicidad, equipos internos de mercadeo en línea. Administradores de PPC y anunciantes privados.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.5/5** | 40 Opiniones |
| Facilidad de uso | 4.3/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.3/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.4/5 | Basado en las opiniones generales |
| Funciones | 4.3/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: AdScale
- **Ubicación**: Yokneam, Israel
- **Constitución**: 2014

## Contexto comercial

- **Precio inicial**: USD 149.00
- **Modelo de precios**:  (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: inglés
- **Países disponibles**: Alemania, Australia, Brasil, Canadá, China, Estados Unidos, India, Israel, Japón, México, Reino Unido

## Funciones

- Alertas de cuenta
- Análisis de campañas
- Atribución entre canales
- Automatización de marketing
- Gestión de campañas
- Gestión de ofertas
- Gestión de presupuestos
- Herramientas de investigación de palabras clave
- IA y aprendizaje automático
- Marketing Management
- Marketing multicanal
- Marketing por correo electrónico
- Marketing social
- ROI Tracking
- Segmentación
- Segmentación por público
- Seguimiento de conversión
- Seguimiento de palabras claves

## Integraciones (en total: 2)

- Google Ads
- Google Analytics 360

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Chat

## Categoría

- [Herramientas PPC (Pay Per Click)](https://www.capterra.com.pa/directory/30967/ppc/software)

## Categorías relacionadas

- [Herramientas PPC (Pay Per Click)](https://www.capterra.com.pa/directory/30967/ppc/software)
- [Herramientas de automatización de marketing](https://www.capterra.com.pa/directory/6/marketing-automation/software)
- [Software para agencias de publicidad](https://www.capterra.com.pa/directory/30736/advertising-agency/software)
- [Herramientas de IA para marketing](https://www.capterra.com.pa/directory/34136/ai-marketing-tools/software)
- [Programas para publicidad gráfica](https://www.capterra.com.pa/directory/32335/display-advertising/software)

## Alternativas

1. [Semrush](https://www.capterra.com.pa/software/151962/semrush) — 4.6/5 (2316 reviews)
2. [monday.com](https://www.capterra.com.pa/software/147657/monday-com) — 4.6/5 (5726 reviews)
3. [Marketing 360](https://www.capterra.com.pa/software/148516/marketing-360) — 4.5/5 (1132 reviews)
4. [Madgicx](https://www.capterra.com.pa/software/182983/madgicx) — 4.3/5 (58 reviews)
5. [Asana](https://www.capterra.com.pa/software/120550/asana-pm) — 4.5/5 (13547 reviews)

## Opiniones

### "Best Marketing Cloud Management tool" — 5.0/5

> **Ayush** | *11 de mayo de 2022* | Diseño gráfico | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: It's the best marketing cloud management in the market out there and offers a lot of features like in-depth analysis, droplets, and target hits. It uses customer data and gives personalized ad recommendations reaching a large number of target audiences and increase in revenue.
> 
> **Puntos en contra**: It's overall a great tool, just if the pricing would be a little more adequate it would be perfect. Although it's worth that pricing for the service what they provide, but it would be great if they bring their pricing just a little down.
> 
> Overall, I am very much satisfied with AdScale. It's just the best in the market right now.

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### "More transparent than competitors, requires less Admin legwork" — 4.0/5

> **Usuario verificado** | *1 de agosto de 2019* | Comercio minorista | Valoración de la recomendación: 6.0/10
> 
> **Puntos a favor**: - Fairly easy to use &#10;- Have seen incredible results in running Google Ads &#10;- Keyword search function is very effective &#10;- Love ability to set a budget and do automated competitive bidding &#10;- Recommendations are manageable
> 
> **Puntos en contra**: - Parts of the dashboard straight up don't work, mainly traffic and spend &#10;- Ads get disapproved for reasons we don't understand &#10;- Hard to get in touch with customer service with slow response times &#10;- Isn't super inexpensive, but less expensive than more of their competitors
> 
> \- Drive higher traffic from target PPC ads &#10;- Management system that is far better than Google Ads

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### "Decent bid & budget management software" — 3.0/5

> **Usuario verificado** | *24 de junio de 2019* | Marketing y publicidad | Valoración de la recomendación: 5.0/10
> 
> **Puntos a favor**: For the most part AdScale's platform is extremely intuitive and really took a load off of my team when we needed it most. I could set campaign or group budgets and KPIs \&amp; Adscale would do most of the heavy lifting while providing quality suggestions that could help my account performance.
> 
> **Puntos en contra**: At the end of the day, Adscale did not provide the KPI lift that I was hoping for on most of my accounts. Additionally, while the suggestion engine provided good suggestions, I think it could have done a whole lot better.
> 
> I ran with Adscale for just under a year during a period when I didn't have time to manage my account hands on. During this time performance was better than had I not used Adscale.

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### "Powerful PPC Platform Geared For Growth" — 5.0/5

> **Phil** | *23 de enero de 2019* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Despite all of the customisation features offered, Adscale is actually geared around being as automated and hands off as possible for the user.  Once running, it literally takes your PPC account and gets the most out of it on autopilot. The reporting, now cross channel, offers one easy place to see how your budget is being spent, what its returning and where the key points in your spend are for both growth and improvement. On top of that, Adscale support is excellent. They live your PPC journey with you.
> 
> **Puntos en contra**: There can be temporary moments when the website crashes. I would also love a smartphone app.
> 
> I have a proven partner for growing Google Ad accounts that are showing some form of regular conversions. Adscale takes them to the next stage. I am also able to manage more accounts with less team members.

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### "One of the best bidding management utilization tools" — 5.0/5

> **Jovan** | *19 de marzo de 2019* | Marketing y publicidad | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: With AdScale we improved our performance on AdWords drastically, especially on the search network. What I like the most about this tool is smart bid \&amp; budget management. You can see what you are missing according to sufficient budget, where to improve performance, and how to do that. If you are working with a large number of campaigns in the AdScale you can create campaign groups which can be related to your campaign goals, markets, business verticals etc.
> 
> **Puntos en contra**: UI sections in the system interface can be improved.
> 
> AdScale you will take your PCC performance to the next level. You will save a ton of time instead of bidding manually, at the end of the day AdScale will manage your bids better.

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