---
description: ¿Qué piensan los usuarios de Sendlane? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Sendlane gracias a Capterra Panamá.
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title: Sendlane - Opiniones, precios y características - Capterra Panamá 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de email marketing](/directory/30013/email-marketing/software) > [Sendlane](/software/172687/sendlane)

# Sendlane

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> Sendlane es ideal para creadores de contenido, comercio electrónico, SaaS y agencias digitales. Ideal para desde las startups pequeñas hasta para las grandes empresas.
> 
> Veredicto: 34 usuarios lo han valorado con **4.2/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa Sendlane?

Comercializadores digitales, creadores de contenido, propietarios de comercio electrónico, SaaS y agencias.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.2/5** | 34 Opiniones |
| Facilidad de uso | 4.2/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.2/5 | Basado en las opiniones generales |
| Relación calidad-precio | 3.8/5 | Basado en las opiniones generales |
| Funciones | 4.2/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Sendlane
- **Ubicación**: San Deigo, EE. UU.
- **Constitución**: 2013

## Contexto comercial

- **Precio inicial**: USD 600.00
- **Modelo de precios**:  (versión gratuita disponible) (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: inglés
- **Países disponibles**: Estados Unidos

## Funciones

- A/B Testing
- Acciones activadas por evento
- Análisis predictivo
- Automatización de marketing
- Base de datos de contactos
- CAN-SPAM Compliance
- Campañas de goteo
- Campos personalizables
- Chat en vivo
- Creación de informes/análisis
- Cualificación de leads
- Editor WYSIWYG
- Formularios online
- Generación de clientes potenciales
- Gestión de campañas
- Gestión de canales
- Gestión de clientes potenciales
- Gestión de contactos
- Gestión de la comunicación
- Gestión de modelos
- Gestión de suscriptores
- Gestión del pipeline
- Historial de cliente
- Importación y exportación de datos
- Marketing multicanal
- Marketing por correo electrónico
- Marketing social
- Mobile Optimization
- Multi-Channel Attribution
- Métricas de rendimiento
- Notificaciones de clientes potenciales
- Panel de comunicaciones
- Personalización
- Planificación de campañas
- Páginas de aterrizaje y formularios web
- ROI Tracking
- Segmentación
- Segmentación de clientes potenciales
- Seguimiento de campañas
- Seguimiento de interacciones
- Seguimiento de visitantes de la web
- Varias campañas

## Integraciones (en total: 20)

- ClickFunnels
- Convertful
- Gmail
- GoTo Webinar
- LeadsBridge
- LiveChat
- MailMunch
- Meta for Business
- Microsoft Outlook
- OptimizePress
- Outgrow
- PayKickstart
- Poptin
- Privy
- Shopify

… y 5 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Asistencia 24/7
- Chat

## Categoría

- [Herramientas de email marketing](https://www.capterra.com.pa/directory/30013/email-marketing/software)

## Categorías relacionadas

- [Herramientas de email marketing](https://www.capterra.com.pa/directory/30013/email-marketing/software)
- [Herramientas de lead nurturing](https://www.capterra.com.pa/directory/31563/lead-nurturing/software)
- [Herramientas de automatización de marketing](https://www.capterra.com.pa/directory/6/marketing-automation/software)
- [Software de gestión de campañas](https://www.capterra.com.pa/directory/30012/campaign-management/software)
- [Herramientas de administración de leads](https://www.capterra.com.pa/directory/30017/lead-management/software)

## Alternativas

1. [EngageBay CRM](https://www.capterra.com.pa/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)
2. [Marketo Engage](https://www.capterra.com.pa/software/75130/marketo-lead-management) — 4.3/5 (710 reviews)
3. [Salesforce Marketing Cloud](https://www.capterra.com.pa/software/7723/salesforce-marketing-cloud) — 4.2/5 (529 reviews)
4. [Spotler CRM](https://www.capterra.com.pa/software/88929/really-simple-systems-crm) — 4.4/5 (453 reviews)
5. [Keap](https://www.capterra.com.pa/software/76390/infusionsoft) — 4.1/5 (1298 reviews)

## Opiniones

### "An Email Marketing & Automation Tool Loved by Digital Marketers" — 5.0/5

> **Rahul** | *8 de junio de 2022* | Tecnología y servicios de la información | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: When I contact them, their customer service is always available. And a lot of help. That separates Sendlane from other email marketing tools. Deliverability is also excellent.
> 
> **Puntos en contra**: They only lost points because they recently updated their price, which is sort of a bummer. It's still a good deal; it's just not as good as it once was.
> 
> Advanced automation workflows allow you to send emails in response to a range of subscriber behaviours which is a plus. There are a few integrations, but they aren't as advanced as those offered by main competitors. I'm confident that this will improve with time.

-----

### "Sendlane Makes My Business Easy" — 5.0/5

> **Usuario verificado** | *14 de octubre de 2020* | Salud, bienestar y deporte | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: My favorite feature is how they allow me to automate my marketing message, followup and feedback with customers. Their platform allows me login, manage my customers and even create additional income through following up with them and offering them new products. &#10;&#10;I also love their customer service. I've been with other companies who act like I'm part of the family only to never have my back when I need. So far, everytime I've had any issue, problem or even a question I'm able to reach someone from Sendlane and get the help I need.
> 
> **Puntos en contra**: My biggest compliant is the little things with a company that is growing. The occassional bug or certain features not acting how they should. Keep in mind, these are rare and not a huge concern. I also find that their user interface is a little complicated. It's nothing that I can't figure out, but they could def improve in that area. &#10;&#10;I also feel their knowledge base could be updated more to reflect the unique ways in which Sendlane operates compared to other similar services. This would save me alot of time dealing with customer service. It's not a huge problem, but one of the things I wish they would improve and I'm sure they will with time.
> 
> Overall, my experience has been really great and solid. Sure, I've had a bug here or there or trouble figuering out how to use the platform, but for the most part Sendlane is more polished than companies that have been around for years. &#10;&#10;Their customer service is the best I've seen. Sometimes they will stay with me on the phone for an hour or two until the problem is resolved. They follow up, they ask detailed questions and they want to improve. I've literally had companies treat me as nothing more than a dollar sign. &#10;&#10;Sendlane has always made me feel welcomed and I can tell they want me to grow my business. The \[SENSITIVE CONTENT HIDDEN\] has even taken time out of his day to make me feel welcomed. How many companies do that? Their interface needs some work as it's a little confusion, but it has all the functions I need. They allow me to run my business and automate it in a way I could never do on my own. And because of the tools and features it has allowed me to increase my income.

-----

### "Waste of Time and Money" — 1.0/5

> **Michael** | *16 de marzo de 2023* | Sector pesquero | Valoración de la recomendación: 0.0/10
> 
> **Puntos a favor**: Platform has good web design, and their sales pitch is very effective.
> 
> **Puntos en contra**: The product is missing key features, their prices are misleading, and their customer service is abysmal
> 
> I am the marketing manager for a D2C eComm company, and my experience with Sendlane was a nightmare. They offered 40% what we are currently paying for SMS and email marketing for the same features and credits. Sound too good to be true? It is.I found out after the contract was signed that their cost per message was actually HIGHER for SMS, and their platform lacks key features that are available on our currently platforms (Klaviyo and Postscript). This includes basic things like template and campaign duplication, and also important behavioral and automation customizations.When it became clear Sendlane could not meet our needs and we could not move forward, they refused to address any of my specific concerns and would not issue us a refund for our thousands of unused credits. Instead they told me we should be grateful they wouldn't enforce the entire annual contract. Honestly, if they had tried to do that we would have taken them to court.Sendlane was an enormous disappointment. They oversold, underdelivered, and wasted our small businesses time and money. If your considering switching or signing up, I highly suggest looking elsewhere (Klaviyo and PostScript, while expensive, have outstanding customer service and a much better product).

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### "IMHO The best email platform out there." — 5.0/5

> **Charles** | *5 de octubre de 2020* | Bienes de consumo | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Their customer service is top notch. I get a response quickly. &#10;The platform is super easy to use. &#10;The deliverability is great. &#10;TONS of ways to create emails and workflows&#10;TONS of ways to segment an audience&#10;They allow affiliate marketing
> 
> **Puntos en contra**: It's a ferrari. I feel like I'm still driving it like it's a ford focus. &#10;There is so much that it can do, It can easily get overwhelming. &#10;&#10;Needs the ability to track revenue that workflows produce monthly instead of just overall. BUT, after talking with them, it's coming in the next 4 months. &#10;&#10;I wish it integrated with more softwares such as optimonk. They integrate with a lot, but there are a few apps I use that would benefit from an integration.
> 
> I'm a huge fan. They are constantly innovating and trying new things and making it better.

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### "Sendlane is the amazing Email Automation tool" — 4.0/5

> **Chetan** | *23 de junio de 2021* | Ropa y moda | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: Sendlane is the nice email automation tool I have ever used. It has the nice email sequence features mainly for Shopify, and has the rich accessibility.
> 
> **Puntos en contra**: Sendlane is mainly a complete software, and best for the Shopify stores, with the amazing sequence feasibility.
> 
> It was an amazing experience with the Sendlane, and I have used this tool to maximize my store revenue.

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