---
description: ¿Qué piensan los usuarios de The Brief? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de The Brief gracias a Capterra Panamá.
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title: The Brief - Opiniones, precios y características - Capterra Panamá 2026
---

Breadcrumb: [Inicio](/) > [Servidor de publicidad (Ad Server)](/directory/31121/ad-server/software) > [The Brief](/software/161766/creatopy)

# The Brief

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> El creador de anuncios en línea original Descarga como JPG, PNG, HTML5, GIF o MP4, compártelo en las redes sociales, insértalo en tu sitio web.
> 
> Veredicto: 285 usuarios lo han valorado con **4.6/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa The Brief?

Desde empresarios hasta publicistas, desde diseñadores hasta desarrolladores, Bannersnack es fiable y recomendado por profesionales de todo el mundo.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.6/5** | 285 Opiniones |
| Facilidad de uso | 4.5/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.6/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.5/5 | Basado en las opiniones generales |
| Funciones | 4.4/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: The Brief
- **Ubicación**: San Francisco, EE. UU.
- **Constitución**: 2021

## Contexto comercial

- **Precio inicial**: USD 79.00
- **Modelo de precios**:  (versión gratuita disponible) (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: inglés
- **Países disponibles**: Afganistán, Albania, Alemania, Andorra, Angola, Anguila, Antigua y Barbuda, Arabia Saudita, Argelia, Argentina, Armenia, Aruba, Australia, Austria, Azerbaiyán, Bahamas, Bangladés, Barbados, Baréin, Belice y 210 más

## Funciones

- A/B Testing
- Almacenamiento de modelos, colores y obras de arte
- Anuncios de retargeting
- Análisis de campañas
- Arrastrar y soltar
- Automatización de marketing
- Búsqueda/filtro
- Comentarios/notas
- Contenido dinámico
- Control de procesos de aprobación
- Creación de marca personalizable
- Directrices de marca
- Edición de imágenes
- Edición de vídeo
- Fuentes personalizables
- Gestión de contenidos
- Gestión de flujos de trabajo
- Gestión de la publicidad
- Gestión del diseño
- Herramientas CAD
- Herramientas de colaboración
- Importación y exportación de datos
- Importación/Exportación de contenidos
- Marketing multicanal
- Marketing social
- Mediateca
- Modelos de diseño
- Modelos personalizables
- Métricas de rendimiento
- Optimización de anuncios
- Personalización
- Seguimiento de campañas
- Seguimiento de conversión
- Third-Party Integrations

## Integraciones (en total: 9)

- Adobe Photoshop
- Bynder
- Dropbox Business
- Figma
- Frontify
- Google Drive
- Pixabay
- Shopify
- Zapier

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Chat

## Categoría

- [Servidor de publicidad (Ad Server)](https://www.capterra.com.pa/directory/31121/ad-server/software)

## Categorías relacionadas

- [Servidor de publicidad (Ad Server)](https://www.capterra.com.pa/directory/31121/ad-server/software)
- [Programas para editar vídeos](https://www.capterra.com.pa/directory/20022/video-editing/software)
- [Herramientas de análisis de datos de marketing](https://www.capterra.com.pa/directory/31018/marketing-analytics/software)
- [Software de edición de fotografía](https://www.capterra.com.pa/directory/32778/photo-editing/software)
- [Editores de gráficos vectoriales](https://www.capterra.com.pa/directory/31518/vector-graphics/software)

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3. [Asana](https://www.capterra.com.pa/software/120550/asana-pm) — 4.5/5 (13547 reviews)
4. [Filestage](https://www.capterra.com.pa/software/162035/filestage) — 4.7/5 (102 reviews)
5. [Storyteq](https://www.capterra.com.pa/software/187369/dynamic-video-software) — 4.3/5 (13 reviews)

## Opiniones

### "Great Tool for Custom Banner Designing" — 4.0/5

> **Jillian** | *24 de julio de 2018* | Marketing y publicidad | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: I LOVE how much Bannersnack has increased in features in just over a year. They are constantly updating their software and taking customers' feedback into actual consideration. For those who are not so design-minded, they supply a large amount of aesthetically-pleasing templates and pre-made copy designs. Additionally, there are SO many options when designing a custom banner as well. As someone who is accustomed to Photoshop, I feel like I am not missing out on a ton of features when designing in Bannersnack. &#10;&#10;Another wonderful feature is being able to upload my own fonts and logos. Designing banners as Sets also saves me a lot of time when I am putting the same design on multiple banner sizes. The reason we started using Bannersnack in the first place was the ability to export as HTML5 and have animated banner ads. I've been so happy with how they have continued advancing the customization options of the animated features\! So many of our clients are happy with these animated ads we create.
> 
> **Puntos en contra**: Bannersnack does occasionally have bugs. Occasionally the editor screen will lead to a blank white page, and if I haven't saved my banner, I will have to start over. I've also had issues with Bannersnack changing the font when exported with my own uploaded fonts. Another thing I would like to see at some point is the ability to preview all the sizes of banners I make in one link, instead of having three separate links for 3 separate sizes.
> 
> Overall, Bannersnack is really a life-changing work program. We started using them in the Fall of 2017 and we haven't gone back. Other banner designing programs just didn't match up to the quality and customer service we've seen in Bannersnack. The online chat for questions is WONDERFUL. They are available almost 24/7 and I've never had to wait very long for a response. Very kind people who clearly care about their customers\!

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### "Very easy piece of software to create above-average ads" — 4.0/5

> **Usuario verificado** | *6 de abril de 2021* | Marketing y publicidad | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: This is very simple and easy to use to create multiple ad formats to use across display networks. There are lots of templates to use within the platform and only takes small tweaks to produce different sizes to use across networks.
> 
> **Puntos en contra**: Each time you create an ad there are some bits you need to change, even if you've loaded up the brand settings. You have to change small parts of the ad to make it fit across all formats but these are tiny changes.
> 
> Very good, the speed to deploy across multiple formats and test different ad formats or templates is excellent. The templates are ok, would say they're above average, not amazing but better than you'll find within native networks or standard templates.

-----

### "Rebranding Has Broken This Product" — 1.0/5

> **Evan** | *18 de abril de 2021* | Marketing y publicidad | Valoración de la recomendación: 0.0/10
> 
> **Puntos a favor**: Bannersnack was a top tier product, but now everything seems to be broken with the rebranding.
> 
> **Puntos en contra**: Not honoring previous paying customer commitments with rebrand.&#10;&#10;Rebranding makes everything more complicated to use and not less.
> 
> I saw that Bannersnack was a top tier ads creator and paid for a year of Bannersnack back last July. Since that time, I really enjoyed Bannersnack and was looking at renewing my contract. However, with the rebranding to Creatopy, my account seems to have been cut without any reason. The redirect links to Bannersnack are confusing and sometimes not working. If this is how they treat paying customers, then I can't recommend this product to any agencies, graphic designers or anyone. You are better off with Canva, Adobe or other well trusted products. The rebranding is completely destroying  what once was a respected company, in my opinion. Don't do business with them, because they don't seem to honor user contracts or respect the user experience at all. It seems like the rebranding was done to compete in bigger markets and has totally neglected their customer base. I regret ever using this company for my clients\! Don't do it.

-----

### "Review of Bannersnack" — 4.0/5

> **Kim** | *19 de junio de 2019* | Seguros | Valoración de la recomendación: 8.0/10
> 
> **Puntos a favor**: \&gt; Software was intuitive and learning curve was quite quick.&#10;\&gt; Able to make global changes to a set of banners
> 
> **Puntos en contra**: \&gt; the resolution of GIFs and PNG banners were not great quality&#10;\&gt; nice that I could create HTML5 banners
> 
> \&gt; able to get banners produced quicker that creating them in Photoshop&#10;\&gt; quick to make changes and we do a lot of testing with banners

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### "Perfect Replacement for Not Having a Junior Designer" — 4.0/5

> **Justin** | *30 de julio de 2018* | Internet | Valoración de la recomendación: 8.0/10
> 
> **Puntos a favor**: As a company who does not have a designer on staff, Bannernack allows us to easily create banners for our AdWords advertising, Facebook posts, etc. We also sell advertising space on our homepage, and are able to use Bannersnack to quickly churn out simple dynamic HTML banners for companies who pay to advertise on our site. Their feedback has all been positive.&#10;&#10;The functionality is intuitive and advanced, and since they are constantly adding new pre-made designs it's incredibly easy to pick a base template and customize it. Though, for someone with a more creative acumen building something from scratch would be very easy, as well.
> 
> **Puntos en contra**: Only real downside to the software is that if you design a Banner Set and attempt to use their exported ZIP file into Doubleclick it will not import properly. It's a huge inconvenience, as you then have to download each banner as a GIF (which sometimes affects the animation fluidity) individually and add them into DFP individually.&#10;&#10;I was assured by customer service that this was something they were working on when I wrote in to them in June 2018. It's been almost  two months at the time of writing this review but I haven't heard any updates. Outside of this one issue, I have no other complaints.

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