---
description: ¿Qué piensan los usuarios de Moosend? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Moosend gracias a Capterra Panamá.
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title: Moosend - Opiniones, precios y características - Capterra Panamá 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de email marketing](/directory/30013/email-marketing/software) > [Moosend](/software/147042/moosend)

# Moosend

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> Solución de marketing por correo electrónico basada en la nube que ayuda a las empresas a gestionar campañas de marketing, respuestas, listas de correo, edición y más.
> 
> Veredicto: 195 usuarios lo han valorado con **4.6/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa Moosend?

Desde startups nuevas hasta empresas Fortune 500, miles de empresas de todo el mundo usan Moosend para atraer suscriptores de correo electrónico y hacer crecer sus negocios. Tú también puedes hacerlo.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.6/5** | 195 Opiniones |
| Facilidad de uso | 4.5/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.6/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.6/5 | Basado en las opiniones generales |
| Funciones | 4.5/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Constant Contact
- **Ubicación**: Waltham, EE. UU.
- **Constitución**: 1998

## Contexto comercial

- **Precio inicial**: USD 9.00
- **Modelo de precios**:  (versión gratuita disponible) (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: inglés
- **Países disponibles**: Alemania, Australia, Brasil, Canadá, China, Estados Unidos, India, Japón, México, Reino Unido

## Funciones

- A/B Testing
- Acciones activadas por evento
- Análisis de campañas
- Automatización de marketing
- Autoresponders
- CAN-SPAM Compliance
- Campañas de goteo
- Campos personalizables
- Creación de informes/análisis
- Cualificación de leads
- Editor WYSIWYG
- Gestión de campañas
- Gestión de clientes potenciales
- Gestión de contactos
- Gestión de modelos
- Gestión de suscriptores
- Importación y exportación de datos
- Marketing multicanal
- Marketing por correo electrónico
- Mobile Optimization
- Modelos personalizables
- Programación de campañas
- Páginas de aterrizaje y formularios web
- ROI Tracking
- Segmentación
- Segmentación de clientes
- Seguimiento de visitantes de la web
- Seguimiento por correo electrónico
- Third-Party Integrations

## Integraciones (en total: 6)

- Drupal
- Google Contacts
- Mailchimp
- Salesforce Sales Cloud
- WooCommerce
- Zen Cart

## Opciones de asistencia

- E-mail/Help Desk
- Base de conocimientos
- Asistencia telefónica
- Chat

## Categoría

- [Herramientas de email marketing](https://www.capterra.com.pa/directory/30013/email-marketing/software)

## Categorías relacionadas

- [Herramientas de email marketing](https://www.capterra.com.pa/directory/30013/email-marketing/software)
- [Herramientas de automatización de marketing](https://www.capterra.com.pa/directory/6/marketing-automation/software)
- [Software para encuestas](https://www.capterra.com.pa/directory/30092/survey/software)
- [Software de correo electrónico](https://www.capterra.com.pa/directory/30553/email-management/software)

## Alternativas

1. [Brevo](https://www.capterra.com.pa/software/132996/brevo) — 4.6/5 (3408 reviews)
2. [Mailchimp](https://www.capterra.com.pa/software/110228/mailchimp) — 4.5/5 (17572 reviews)
3. [Gmail](https://www.capterra.com.pa/software/202338/gmail) — 4.8/5 (13327 reviews)
4. [MailerLite](https://www.capterra.com.pa/software/136603/mailerlite) — 4.7/5 (2256 reviews)
5. [ActiveCampaign](https://www.capterra.com.pa/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Opiniones

### "Moosend is Amazing\!" — 5.0/5

> **Ameer** | *6 de julio de 2021* | Tecnología y servicios de la información | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: The best thing is their customer service, it is unparalleled. Another amazing thing is the lack of restrictions for free users.
> 
> **Puntos en contra**: The fact that they do not have a mobile app yet or that their website is not mobile friendly.
> 
> Moosend has revolutionized our internal comms. Previously we used to depend on standard form emails or wait for a design expert to assist us but now we design our own emails.

-----

### "Mixed feelings - good products but poor sales and support" — 4.0/5

> **Dylan** | *14 de septiembre de 2023* | Fotografía | Valoración de la recomendación: 5.0/10
> 
> **Puntos a favor**: The basic product is excellent. Automations work well, campaigns are easy to create, schedule and send. We had some initial problems with deliverability (often an issue with providers using shared ip pools) but they had a helpful contact who helped us warm up the list and move IPs which seemed to resolve the issue.Baseline support was usually fairly quick (although see one of the caveats below).
> 
> **Puntos en contra**: We extensively pre-tested Moosend including booking a call with their sales team where we shared very detailed technical requirements, and then watched what seemed like them able to implement those requirements. We also reviewed their tech documentation to confirm that specific functionality existed (which existed with specific code examples on how to implement).We invested significantly, and then spend over $1000 on developers to try and implement that functionality, which proved impossible. We contacted front-line support who assured us that the functionality existed, and pointed us to the same documentation on their website which we had reviewed. We continued to persist with implementation. After eventually finding ourselves at a stand-still, we kept escalating until we eventually reached a level where we were told:1) The functionality did not exist2) That the documentation on their website was "out of date" (despite support pointing it to us)3) That their sales team "didn't know what they were talking about."We went back and forth and eventually got a refund (to their credit). However, we obviously weren't able to get compensation for our time, or expenditure on developers. It left a bad taste in our mouth as we had done all the right due diligence.
> 
> An actually robust product, at a good price-point, let down by poor support and sales.

-----

### "Moosend: A Simple, Effective Email Marketing Platform" — 3.0/5

> **Ricki** | *5 de noviembre de 2024* | Marketing y publicidad | Valoración de la recomendación: 6.0/10
> 
> **Puntos a favor**: Moosend's drag-and-drop editor made creating beautiful emails easy. No coding wizardry needed, just a sprinkle of creativity. Moosend's automation features let me set up email sequences that practically ran themselves. And the analytics were sufficient to track opens, clicks, and conversions like a hawk, optimizing multiple campaigns very well.
> 
> **Puntos en contra**: While Moosend's templates are alright, I sometimes wished there were a few more options to choose from. Their pricing can get a little steep if your email list starts grows (and that can happen quickly when you are doing things right).&#10;One thing to note is that I had a few minor hiccups with their customer support, but nothing too major to complain about.
> 
> Moosend was a breeze to work with; their drag-and-drop editor made created good looking emails without much effort, and their automation features were sufficient. It was easy being able to track campaigns with their detailed analytics. While there were a few minor hiccups along the way, overall, Moosend was the appropriate choice for one of my clients. And even though another one wanted to move away from it (that was because of the pricing once their list grew larger).

-----

### "If you're looking for the best ESP, LOOK NO FURTHER." — 5.0/5

> **Usuario verificado** | *28 de diciembre de 2020* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: - The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan.&#10;- The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling.&#10;- The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be.&#10;- Their willingness to implement new features and how they listen to user feedback\!\! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing.&#10;- Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus.&#10;- There's probably even more I'm forgetting right now\!
> 
> **Puntos en contra**: Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.
> 
> I'm confident I will be using Moosend for the very long-term. Moosend offers everything I'm looking for and are eager to improve. Support is AMAZING, top notch, I've been blown away with the reporting features, the platform is super easy, intuitive and FUN to use,.. . I could keep going\! I'm seriously happy with my experience.&#10;&#10;There are these businesseses/software providers that make running my business a pain, difficult, stressful. I try to stay away from these or switch to something else ASAP when I come across them.&#10;&#10;Then there are businesses/software providers like Moosend. That make my life easier, running my business more profitable, more fun and overall BETTER. I've been using Moosend for about a month and this is more than enough to know that I will be using them for a very, very long time and that they're the best ESP for my business. I could go on and on. If there are any negative reviews, ignore them. Just try them out for yourself, if you have an agency, switch one of your clients or something to test it out and you'll see for yourself.

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### "The Easiest Email Platform To Date" — 5.0/5

> **Howard** | *12 de mayo de 2022* | Aprendizaje en línea | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Moosend is a Godsend\!  It is the simplest platform I've worked with and does not compromise on any of the features.  Creating beautful emails is drag and drop simple.
> 
> **Puntos en contra**: Actually, I cannot think of anything I dislike or find lacking, really\!

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