--- description: ¿Qué piensan los usuarios de Kentico? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Kentico gracias a Capterra Panamá. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Kentico - Opiniones, precios y características - Capterra Panamá 2026 --- Breadcrumb: [Inicio](/) > [Software de gestión de contenidos CMS](/directory/10007/content-management/software) > [Kentico](/software/1033739/kentico) # Kentico Canonical: https://www.capterra.com.pa/software/1033739/kentico Página: 1 de 3\ Siguiente: [Página siguiente](https://www.capterra.com.pa/software/1033739/kentico?page=2) > Kentico es una plataforma integral de CMS, comercio electrónico y marketing en línea que impulsa los resultados comerciales para empresas de todos los tamaños. > > Veredicto: 48 usuarios lo han valorado con **4.3/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Kentico? Propietarios de sitios web, especialistas en marketing digital y editores de contenido. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.3/5** | 48 Opiniones | | Facilidad de uso | 4.1/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.1/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.1/5 | Basado en las opiniones generales | | Funciones | 4.3/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Kentico ## Contexto comercial - **Precio inicial**: USD 10,500.00 - **Modelo de precios**: (versión gratuita disponible) (Prueba gratis) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web, Windows (desktop) - **Idiomas admitidos**: alemán, checo, chino, español, francés, inglés, italiano, neerlandés, polaco, ruso, tailandés, árabe - **Países disponibles**: Australia, Canadá, Chequia, Estados Unidos, Reino Unido ## Funciones - A/B Testing - API - Análisis - Análisis de comportamientos - Biblioteca de contenidos - Búsqueda de texto completo - Campos personalizables - Contenido dinámico - Control de versiones - Controles o permisos de acceso - Edición de texto - Formularios electrónicos - Gestión de campañas - Gestión de clientes potenciales - Gestión de contactos - Gestión de contenidos - Gestión de documentos - Herramientas de colaboración - Marketing multicanal - Modelos personalizables - Opciones de publicación de contenidos - Páginas de aterrizaje y formularios web - Segmentación de clientes - Seguimiento de conversión ## Integraciones (en total: 2) - Microsoft SharePoint - Salesforce Sales Cloud ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Software de gestión de contenidos CMS](https://www.capterra.com.pa/directory/10007/content-management/software) ## Categorías relacionadas - [Software de gestión de contenidos CMS](https://www.capterra.com.pa/directory/10007/content-management/software) - [Software para plataformas de experiencia digital (DXP)](https://www.capterra.com.pa/directory/32817/digital-experience-platforms-%28dxp%29/software) - [Herramientas de marketing de contenidos](https://www.capterra.com.pa/directory/30796/content-marketing/software) - [Software de plataformas de marketing All-in-One](https://www.capterra.com.pa/directory/32155/all-in-one-marketing/software) - [Herramientas de email marketing](https://www.capterra.com.pa/directory/30013/email-marketing/software) ## Alternativas 1. [Google Drive](https://www.capterra.com.pa/software/161425/drive) — 4.8/5 (28427 reviews) 2. [WordPress](https://www.capterra.com.pa/software/131687/wordpress) — 4.6/5 (14971 reviews) 3. [Microsoft SharePoint](https://www.capterra.com.pa/software/1167/sharepoint) — 4.4/5 (5412 reviews) 4. [Wix](https://www.capterra.com.pa/software/169007/wix) — 4.4/5 (10606 reviews) 5. [Squarespace](https://www.capterra.com.pa/software/143461/squarespace) — 4.5/5 (3384 reviews) ## Opiniones ### "The most CMS/DXP complete PLATFORM with unique features" — 5.0/5 > **Ali** | *23 de febrero de 2021* | Tecnología y servicios de la información | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Installation Xperience on Microsoft Azure Cloud is pretty easy. It has a compact and professional administration dashboard where everything is available at a glance because it's customizable with my favorite pinned tools, also I've personalized marketing automation with my preferred content and settings. I also like the web analytics features with clean design and useful information about visitors and users' activities. Xperience is more than a CMS and its Digital Experience Platform (DXP) means all you need for your website management, business marketing, and e-commerce are all in one platform. > > **Puntos en contra**: We have been working with Xperience DXP for many years, Yes, there is nothing I can write about missing features. They've very good support and if you have a problem with any part, the support team will respond immediately and if there is a bug, it will be fixed before you know it. > > The experience of working with a versatile platform (DXP) that is both light and powerful makes good sense to me as an admin and consultant. The companies we advise often do not specialize in IT, but they are successful entrepreneurs and businessmen looking for good quality work, and Xperience is one of the valuable options on our shortlist, which is at our highest standard. It is valuable in terms of service, support and security, and is reasonably priced for large companies looking for true performance and high-quality enterprise products and services. ----- ### "A Costly But Valuable Web Experience Service" — 5.0/5 > **Matthew** | *28 de abril de 2023* | Servicios financieros | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Kentico is extremely flexible, with a ton of options to edit your website, manage customers through the built-in CRM, send out e-mail campaigns, automate messages, implement personalized content, etc. It takes some training but remains a solid experience once you learn the basics. Website speed has drastically increased, as has our total number of monthly users, session duration, etc. > > **Puntos en contra**: The cost can prohibit a lot of small businesses from benefiting with Kentico. There is also a learning curve meaning very few people can drop into the backend and expect to understand what they're seeing initially. A minor issue is occasionally tools such as the scheduler will malfunction and not publish or unpublish content correctly. > > Kentio—by far—has improved our company web experience by miles. No longer do we need to worry about plugins or security flaws from "free" alternatives. We were also able to consolidate services such as marketing e-mail into Kentico itself, and can send out campaigns from the site. ----- ### "Kentico Kan't Handle Most Enterprise Email Marketing Needs" — 2.0/5 > **Robert** | *4 de abril de 2024* | Banca | Valoración de la recomendación: 0.0/10 > > **Puntos a favor**: Not much. However, it tries to replicate some of the features of more ubiquitous ESPs. > > **Puntos en contra**: There's no link between their CMS and Email Marketing Platform; the UI is clunky and is not as easy, or honestly, robust as other more popular ESPs. ----- ### "Kentico CMS/EMS Great Features for Most Business" — 5.0/5 > **Graham** | *4 de diciembre de 2019* | Marketing y publicidad | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: - Mid-market priced CMS which can deliver the capabilties which most business need - Good WYSIWYG editing interface when correctly delivered by the chosen development team - Great security - Based on an open framework which can be enhanced to most requirements - Marketing features enhance the overall value of the system - Administration interface is really friendly and users love the ease of use in comparison to other content management systems > > **Puntos en contra**: - Two development models - PortalEngine and MVC - mean that to move from one to the other requires a re-build of the site - PortalEngine model has a limited support lifetime - Pricing increases have been badly communicated to the development community > > The Kentico CMS/EMS product has delivered substantial capabilities for our clients which would have only been achievable with multiple products otherwise. We have delivered microsites through to enterprise financial services websites with onerous security requirements which shows the breadth of the abilities. The Kentico team have always been available to support the product and their passion is one of the key advantages of the product. ----- ### "Powerful but idiosyncratic CXM" — 4.0/5 > **Nik** | *9 de diciembre de 2018* | Software informático | Valoración de la recomendación: 6.0/10 > > **Puntos a favor**: Kentico is unparalleled at its price point as a comprehensive customer experience platform. With EMS, it has the power of an enterprise-class CMS, marketing automation and nurturing, personalization, e-commerce, and an incredibly deep bag of tricks through its API and integration options. It is not unfair to compare it to higher-end solutions such as Sitecore, which is bests in overall value and ease of use, if not in scalability. (Although Kentico, properly managed, can meet the needs of highly demanding websites.) The system is fairly easy to use once you learn your way around - all the components work similarly within a unified interface, so after training, it's not hard for a proficient user to execute more complex tasks without significant additional support. It is also one of the few solutions running on the Microsoft technical stack, which is an advantage if you are already standardized on Microsoft servers or Azure. Kentico is best if you are looking for a comprehensive marketing suite and want to avoid the headache of tying together your marketing and web stack. > > **Puntos en contra**: Kentico doesn't work like a lot of systems. It is well thought out, but if you are coming from Wordpress, Drupal, or even Sitecore, it's going to feel pretty alien. The system also suffers from jack-of-all-trades/master-of-none. I consider its CMS top-rate, but the marketing features are not quite up to par with the likes of Marketo or Pardot, and its e-commerce is very rudimentary (but getting better). That said, the integration out-of-the-box is where it wins, and having a less-than-leading-class marketing system that is truly integrated with your e-commerce is a substantial benefit and represents the real value of this system. You should expect to lean on an integrator or build in-house development expertise (full disclosure: I used to work at an integrator - I no longer do). While a lot can be done without actual C\# code, building out the CMS is still a highly technical task, on par with development on other platforms. Kentico's underlying system has been around for many years, and has received some significant upgrades every year, but the core technology is showing its age. Kentico is taking some drastic measures to modernize the system and keep it supportable and relevant. But that may mean a bumpy road as you go through upgrades. Again, you will need some proper technical talent to keep the system running smoothly. ----- Página: 1 de 3\ Siguiente: [Página siguiente](https://www.capterra.com.pa/software/1033739/kentico?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.com.pa/software/1033739/kentico) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados